Why Hollow Knight: Silksong Is This Year's GTA 6, and Whether a Juggernaut Stomping on Your Release Date Really Matters

Wesley Yin-Poole
9/3/2025

Both GTA 6 and Hollow Knight: Silksong have prompted plenty of discussion this year about what developers can and should do when their game suddenly shares a release date with a juggernaut. So IGN asked the experts about the thought process behind setting and moving release dates, and what they think the right choice is when GTA 6, Silksong, or another marketing monster drops into your launch window unexpectedly....

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