Take-Two CEO Strauss Zelnick Insists Projections for the 'Lifetime Value' of Civilization 7 Are 'Very Consistent With Our Initial Expectations for the Title' — Despite 'Slow Start'

Wesley Yin-Poole
8/11/2025

We’re now half a year since the troubled launch of Civilization 7, which has fewer players on Steam than both Civilization 6 and the 15-year-old Civilization 5. But according to the boss of Take-Two, Civ 7 is projected to meet the company's initial internal expectations over the course of its lifetime....

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