Nintendo Says Switch 2 Game-Key Cards Help Third-Party Publishers Bring ‘Deeper, Larger, and More Immersive Content on the Platform’

Wesley Yin-Poole
5/15/2025

In an interview to discuss the opening of the Nintendo San Francisco store, IGN asked Nintendo of America boss Doug Bowser if physical media was still going to be a big part of Nintendo’s business, or whether he saw Game-Key Cards as the future. Here's his response....

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