Borderlands 4's Price Is A Mystery, Even To Randy Pitchford

Eddie Makuch
5/9/2025

Borderlands 4 launches in September, and the head of its developer claims he doesn't know what the price will be. Gearbox boss Randy Pitchford was asked at PAX East today if he could reveal the game's price point, and he said it could be more or less than what people expect."I'll tell you the truth, I don't know," he said. "That is the truth.""It's an interesting time. On one level, we've got a competitive marketplace where people who make [pricing] choices want to sell as many units as possible and they want to be careful about people that are price-sensitive," he added. "So there are some folks who don't want to see prices go up, even the ones deciding what the prices are. There are other folks accepting the reality that game budgets are increasing and there are tariffs for the retail packaging. It's getting gnarly out there."Continue Reading at GameSpot...

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